Walking with Vietnamese mothers through the first 1,000 golden days
Zmoms connects 6 million mothers with hospitals, doctors and trusted brands — from pregnancy to a child's second birthday. We build the community, run the programs and deliver measurable results.
Drag through the 1,000 days
From conception to a child's second birthday, every stage brings new questions for a mother — and a different way Zmoms is there. Move the slider to see.
Scale you can measure
Not followers — real mothers, in real hospitals, at the exact moment they are deciding.
What Zmoms has built
Zmoms grew out of Cộng Đồng Bầu, Vietnam's pregnancy community, into a full ecosystem. Pick a chapter.
The Zmoms ecosystem
Four connected pieces that follow a mother from her first pregnancy question to her child's second birthday.
Cộng Đồng Bầu
The pregnancy community. Facebook groups, Zalo and expert Q&A that bring in more than 1 million new mothers a year.
Zmoms membership
Two tiers. Standard members join free through classes and the Zalo OA; Silver members complete their care checklist and unlock partner vouchers, courses and home-care services.
IPD8 — 1000 Days Center
A certified early-childhood education center with its own curriculum, running courses for parents, trainer programs for midwives and the Ngày Hội 1000 Ngày Vàng events with partner hospitals.
BabySmart
Our own product: a set of 12 development cards that guide parents through the key skills of the first two years, sold at 149,000 VND for a pack of 3.
How a mother joins Zmoms
Every member arrives through one of two doors, and both lead to the same Zalo OA journey: register, complete a care checklist, receive benefits, refer a friend.
Online
- 30 owned Facebook groups and 50 partner groups
- Zalo OA with ZNS reminders by pregnancy week
- Expert livestreams and Q&A
- Mother-KOC content and referrals
In hospitals
- Prenatal classes in 50+ hospitals across 17 provinces
- Promoter teams at the major maternity hospitals
- Ngày Hội 1000 Ngày Vàng community days
- Midwife and nurse trainer programs
Trusted by brands, hospitals and medical institutions
Our services
Everything a brand, hospital or health organisation needs to reach mothers with trust — and prove it worked. Tap a card to see what's included.
Anatomy of a Ngày Hội 1000 Ngày Vàng
One event day at Hanoi Children's Hospital, step by step. Hover each photo.
What we can do for your brand
A partnership with Zmoms is a journey, not a media buy. Click each step to see how it works.
Estimate your monthly reach
Move the sliders to see roughly how many mothers a program of that size brings in each month. This is an illustrative model based on our class and event averages; we tailor the real plan to your brand.
- Audience segmentation by stage, region and need (IVF, 35+, high-risk, C-section, twins)
- Hospital-level conversion reporting
- Compliance-first: medical content approval, data privacy, healthcare advertising standards
- Flexible models — sponsorship, pilots, co-branding, co-created content
Model: ~40 members per class, ~100 per hospital promoter team, ~3 per active group, 15% upgrade to silver, 80% of silver receive a voucher.
Moments from the community
Prenatal classes, Ngày Hội 1000 Ngày Vàng events and brand activations in partner hospitals across Vietnam. Click any photo to open it.
Let's reach the mothers who matter to you
Tell us about your brand or program. We'll come back with a proposal, audience fit and a pilot plan within one week.